Using Social Media in Business Disputes Reply

An interesting article appeared in MIT Sloan Management Review.  The author discusses how companies are using social media and PR to level the playing field for legal disputes.  Here is a sample, and the link tot he full article can be found below.

“Large companies frequently exploit their vastly superior legal resources and capabilities to the disadvantage of smaller competitors. Frequently, the mere threat of litigation and the prospect of an expensive, prolonged lawsuit is all that is necessary to persuade a smaller business to acquiesce to the larger competitor’s legal demands. However, I have recently studied an emergent defensive strategy that turns the tables on large companies when they legally threaten smaller enterprises. The approach involves soliciting public support, typically through social media and public relations, in hopes of achieving a favorable outcome. I call this technique lawsourcing.”

Source: Using Social Media in Business Disputes

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10 facts about technology use in the emerging world | Pew Research Center Reply

This item has been siting on my desktop for a couple days, but happy to finally share some of the latest Pew research insights. The Pew Research Center surveyed thousands of people across 32 emerging and developing nations about their technology use and how the rising influence of the internet affects their daily lives. But beyond the larger findings, we found some notable data points about specific countries that might have been lost in the fray.

1.  Chinese internet users love to shop. About half of online Chinese (52%) have used the internet to buy products in the past 12 months. Given the size of the online Chinese marketplace, this goes a long way in explaining the meteoric rise of commerce giants such as Alibaba and Baidu.

2.  Filipinos love social networking. Among adult internet users in the Philippines, 93% say that they use social networking sites, such as Facebook and Twitter. This is the highest such percentage across the emerging and developing countries surveyed and greater than the 74% of internet users in the U.S. who use social networking sites. Roughly seven-in-ten of those Filipino social networkers use these platforms to share views about music and movies, while half talk about sports. FT_15.03.20_globalTech_socialNet

via 10 facts about technology use in the emerging world | Pew Research Center.

Competitive Narcissism: A Marketing Lesson Reply

The lessons in the following quote go far beyond the uses of social media.  Food for thought on many levels.

The Story of Echo and Narcissus

The challenge of advertising on social media now reminds me of the Greek myth of Echo and Narcissus. Echo was a nymph who had been cursed with an affliction: She couldn’t speak except to repeat what others said to her. One day, she fell in love with Narcissus and hid in the woods waiting for him to notice her. When he called out to some friends, she called back, and he asked her to show herself. Unfortunately for Echo, he rejected her immediately upon seeing her (at which point she ran off, gradually wasting away until only her voice remained—the mountain’s echo). Narcissus continued to attract other wood nymphs, all of whom he briefly entertained before 2011-02-narcissism_tcm7-107172scorning and rejecting them too. Nobody matched his beauty, and so he though no one was worthy of his affection. Eventually, though, Narcissus did fall in love—with his own reflection in a pool of water.

What is social media, really, if not a modern-day equivalent of the reflecting pool where Narcissus saw himself? When people share on social media, aren’t their posts specifically designed to demonstrate to others how wonderful they are and how much fun they are having—to show that they matter? Selfies are perhaps the most obvious example of this trend. As Echo mistook the call from Narcissus to be an indication of interest, marketers mistake “likes” as indications of meaningful interest. But they’ve found themselves similarly rejected as the “likes” fail to translate to more profits.”

via Competitive Narcissism: A Marketing Lesson.

Depression and Social Media – Major Depression Center – Everyday Health Reply

InternetHow does social media consumption impact your mental health?  A topic I would like to focus on in this year year–the relationship between social media use and mental health. In particular, I am become interested in the nature of the relationship between social media use and depression.  Here is a first article that raises some very interesting questions.  The link to the full article can be found below.

That negative cycle begins when you spend long periods of time on social media, time taken away from other activities that might encourage better emotional health, like exercising, meeting up with friends, and engaging in other activities that provide pleasure. In fact, according to the 2010 Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, social media users who consume the highest amounts of content report a decrease in social bonding and an increase in loneliness.

Dr. Mihalas points out several possible negative outcomes from a dependence on social media:

It furthers the vicious cycle of sitting at home by yourself and being remote.

You become a victim of your own thoughts as you become less attuned to the outside world around you.

You might get steered into chat rooms with people who prompt negative thoughts, feelings, and emotions instead of engaging with people who are living a more positive, healthier lifestyle.

Additionally, an element of depression is that it can lead you to process information with a negative bias and have dysfunctional beliefs, says Natascha M. Santos, PsyD, a psychologist and an adjunct assistant professor at NYU and SUNY Old Westbury. Participating in social media through the lens of depression can enable this type of negative thinking and validate faulty beliefs. For instance, you might process photos, Tweets, and posts in a way that glamorizes the lives of others, which may or may not be what they seem, she says. This negative bias can lead you to minimize the positives of your own relationships when held up in comparison to relationships presented to you through a set of photos and carefully crafted status updates.

via Depression and Social Media – Major Depression Center – Everyday Health.

Facebook and Twitter Limit Political Debate — Science of Us Reply

Is social media really fostering robust discussion and debate?

According to a new report from the Pew Research Center called “Social Media and the ‘Spiral of Silence,” the answer is no. In fact, it may be doing the opposite. Pew polled 1,801 Americans, asking them about their “opinions about the Snowden leaks, their willingness to talk about the revelations in various in-person and online settings, and their perceptions of the views of those around them in a variety of online and off-line contexts.”

Pew chose the Snowden story in part because polls have showed Americans are relatively evenly divided on it. Despite the still-prevailing idealistic vision of social media as a platform for engaged citizenry and robust debate, the report notes that “people were less likely to discuss these issues on social media than they were in person.” Moreover, “if people thought their social media friends and followers disagreed with them, they were less likely to want to discuss the issues at all.”

via Facebook and Twitter Limit Political Debate — Science of Us.

The State of corporate Social Media in Asia: FIR Podcast Interview with Burson Marsteller’s Bob Pickard Reply

This week on the For Immediate Release podcast I share a great blog post from Singapore-based journalist Jeremy Wagstaff and also an excerpt from an eighteen-minute interview with Burson Marsteller’s APAC CEO Bob Pickard. You can hear this week’s … More…