Edelman’s 2014 message is that government continues to lose trust, but this is not all good news for business. While business may be more trusted generally, according to Richard Edelman:
Business may interpret this as the moment to push for deregulation, as it did a decade ago. That would be a monumental error in judgment. Our research indicates a reputation hangover for business from the Great Recession of 2008. Events of the past 12 months, including a record fine of $13 billion for J.P. Morgan on the sale of troubled mortgage securities, the largest ever bankruptcy in Latin America with the failure of Eike Batista’s EBX deep-water oil drilling firm and food scandals involving antibiotics in the poultry in China, have renewed concerns about business’ ability to self-regulate.
And the conclusion? Richard continues to say that there is public demand for regulation of business.
The most recent For Immediate Release podcast #739 also discusses the report and you can hear perspectives from Shel and Neville early in the show.
Interesting information and food for thought. Over the next day or so I will be checking out the entire report for insights from Asia.