Goldman Sachs Recasts Its Reputation to Woo Tech Talent – NYTimes.com Reply

When I started working in a business school, mid 1990s, Goldman had a great name and its reputation stood for excellence.  Today, post IPO, it appears they actually have to sell the company to smart and talented people.  I guess this is the ebb of flow of a firm’s “good name.”

A panel of Goldman Sachs employees spent a recent Tuesday night at the Columbia University faculty club trying to convince a packed room of potential recruits that Wall Street, not Silicon Valley, was the place to be for computer scientists.

The Goldman employees knew they had an uphill battle. They were fighting against perceptions of Wall Street as boring and regulation-bound and Silicon Valley as the promised land of flip-flops, beanbag chairs and million-dollar stock options.

via Goldman Sachs Recasts Its Reputation to Woo Tech Talent – NYTimes.com.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s