Strategy + Business published an interesting article overnight titled 4 Crisis Triggers Multinationals Can Avoid. With a focus on Russia and China, key points include:
- Conflicts between global and local standards
- Low trust levels in certain products/services
- Corruption and regulatory uncertainty
- Unethical business practices
The author, Meng Zhao, is an Assistant Professor in Strategy at Moscow School of Management, Skolkovo. This one is certainly worth a read.